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Work in IT without coding knowledge – sell IT products and earn from €3,250
Find out if this profession suits you at a free career guidance session
A career advisor will review your experience, talents, and calculate your likelihood of success in the field
For Beginners
Easy and quick path to the profession
Flexible schedule
Start a career in Digital Sales in Germany from scratch in just 5 months
International level education is now available to everyone
to start a new career, instead of 6 years at a university
5 months
work remotely and set their own schedules
89%
average starting salary of a graduate
€3,250
average time to find a job with the support of the career center
49 days
Interviews are generally less rigorous than in IT. It’s easy to receive an offer and work for an international company from anywhere in the world
Most positions offer remote work with flexible hours
A profession that is truly in demand in Germany and worldwide
You can become a Sales Manager, Business Development Manager, Account Manager, Key Account Manager, Customer Success Manager, Partner Manager, Sales Consultant, and more. The choice is yours
Choose from over 9 career paths
on Glassdoor and LinkedIn
>33,000 open vacancies in Europe
You can easily reach the middle level within 1−2 years of real practice
Income will grow with experience
€42,000 per year
€55,100 per year
€70,000+ per year
junior
middle
senior
From tech startups to large corporations. This is why Digital Sales professionals remain in high demand
Sales – the key link for any business
A seasoned career advisor will analyze your experience, passions, and will tell you what to do next
Find out if the profession suits you at a free career guidance session
We’ll help you move to Germany and master a new profession
Pre-arrival preparation support
Prepare your document package for visa application
Open a bank account in Germany
Get your health insurance
Within a year
Find initial accommodation
After-arrival integration support
Receive guidance on any questions at every stage
Complete all documentation after arrival, including tax ID, registration, etc.
Learn German from 0 to B1 level through offline courses
Master a new profession online and earn a German retraining certificate
Complete a guaranteed internship during your studies
Receive assistance with job preparation while still studying
We will help you get full tuition coverage from the government
If you meet the criteria:
01
Live in Germany
02
Currently unemployed
03
Registered or planning to register with Jobcenter or Agentur für Arbeit
Take a short test to assess your chances
Free support at every stage
04
Have completed vocational or higher education
05
German language level B1-B2
We were the first to offer training in high-demand IT and digital professions in Germany
The first online institute for immigrants in Germany
About us
All graduates receive German state-recognized certificates
Programs accredited by AZAV
Our career center will help you create a LinkedIn profile, find internships, and prepare for all stages of employment
Teaching in your native language, job placement in Europe
We are part of the Starta ecosystem, which also includes the Starta VC venture fund (top 25 active funds in New York) and the Starta accelerator
Offices in Berlin and New York
How the training works
You always interact with instructors in real-time and can ask questions at any moment. If you miss something, you can watch the recorded material on the platform
Live-workshops
We took the best from the academic format and enhanced it with modern technologies: a learning platform, Discord communities, and an internal rewards system
Own learning platform
We have dozens of partners who are eager to hire graduates and invite them for internships
Internships
Experts will guide you through every step: resume reviews, mock interviews, and workshops
Career center support
Training meets German quality standards
We have passed the AZAV quality control, so all graduates receive state-recognized certificates upon completion
Programs are licensed by CERTURIA
Explore the training programs on the official Arbeitsagentur website
Course Content
420 academic hours
5 months
10 additional lessons for interview preparation
Gain an understanding of the fundamentals of working as a sales and business development manager in the IT field, delve into key industry trends and challenges, and learn the role of a sales manager in developing and selling IT products.
- Introduction to the profession and career paths
- The role and tasks of a sales manager in IT
- Overview of key trends and the IT market
- Psychological preparation: managing stress and emotional intelligence
Learn the core concepts of marketing and brand management and how to conduct market and competitor analysis.
- Introduction to marketing and brand management
- Development of IT product promotion strategies
- Conducting competitor analysis and pricing
- Interaction between sales, business development, and marketing
Study sales techniques, client segmentation, and building long-term customer relationships. Master negotiation and presentation skills.
- Defining target audiences and customer profiles
- Sales techniques and negotiations
- CRM management and handling customer data
- Presentation skills and project pitching
Learn to work with CRM systems, sales process automation, and the basics of analytics.
- CRM fundamentals
- Sales process automation
- Data analytics and key metrics
- Report preparation and visualization
Gain knowledge about the legal aspects of software sales, licensing, and working in international markets, including the German market.
- Contract law and agreements
- Software licensing and data protection
- Specifics of working in the German market
Complete a final project aimed at solving real business challenges.
- Preparing the final project
- Public speaking and project defense
Improve your German language skills up to the C1 level, with a focus on business vocabulary and negotiation skills.
- General German course from level B2 to C1
- Business vocabulary and written communication
- Negotiation practice in German
Gain an understanding of the fundamentals of working as a sales and business development manager in the IT field, delve into key industry trends and challenges, and learn the role of a sales manager in developing and selling IT products.
- Introduction to the profession and career paths
- The role and tasks of a sales manager in IT
- Overview of key trends and the IT market
- Psychological preparation: managing stress and emotional intelligence
Learn the core concepts of marketing and brand management and how to conduct market and competitor analysis.
- Introduction to marketing and brand management
- Development of IT product promotion strategies
- Conducting competitor analysis and pricing
- Interaction between sales, business development, and marketing
Study sales techniques, client segmentation, and building long-term customer relationships. Master negotiation and presentation skills.
- Defining target audiences and customer profiles
- Sales techniques and negotiations
- CRM management and handling customer data
- Presentation skills and project pitching
Learn to work with CRM systems, sales process automation, and the basics of analytics.
- CRM fundamentals
- Sales process automation
- Data analytics and key metrics
- Report preparation and visualization
Gain knowledge about the legal aspects of software sales, licensing, and working in international markets, including the German market.
- Contract law and agreements
- Software licensing and data protection
- Specifics of working in the German market
Complete a final project aimed at solving real business challenges.
- Preparing the final project
- Public speaking and project defense
Improve your German language skills up to the C1 level, with a focus on business vocabulary and negotiation skills.
- General German course from level B2 to C1
- Business vocabulary and written communication
- Negotiation practice in German
Projects in your future portfolio
These are the tasks you will work on during the training
Smaller projects
Strengthen your knowledge of CRM systems
Create analytical reports
Automate simple processes
Enhance a sales strategy
Develop a sales strategy for a new IT product
Analyze the market, competitive landscape, and develop personalized offers for the target audience. You will also plan promotion channels and approaches to customer retention.
Launch an IT product in the international market
Based on real-world cases, analyze the requirements and specifics of B2B sales in the German market. Formulate proposals that consider the region’s legal and cultural nuances.
Develop a presentation
Program outcomes
Learn to apply modern tools for client management and sales automation: CRM systems and market analysis methods. You will be able to build strategies for promoting IT products.
01
Master negotiation skills, including product presentations and sales techniques.
02
Compile your course projects into a compelling portfolio and résumé.
03
Qualify for positions as a Sales Manager or Business Development Manager in IT companies immediately after completing the program.
04
Understand where to look for job opportunities and how to market yourself as an expert.
05
Study the legal aspects of the German market to tailor your strategies to local conditions and client requirements.
06
Payment methods
No additional fees, installment plans available for 6 months
Installment from Starta Institute
By card or invoice
One-time payment with a discount
The state will cover 100% of the tuition fees if you meet the criteria
Gutschein from Jobcenter or Agentur für Arbeit
Can be arranged for 3, 6, 12, or 24 months
PayPal installment plan
senior manager of the career center
Christina,
"Students come to the courses not just to learn something new, but to find a job and change their lives. And it’s the career center that makes that possible"
Career coaching: recruiters will prepare you for upcoming interviews, motivate you and tell you about challenges
We guarantee employment support along the way
Masterclasses: we will tell you how to fit into an international company and improve your soft skills
Mock interviews: we'll find mistakes and help you correct them
Your future CV for employment in Europe
This resume aligns perfectly with entry-level Digital Sales roles
Digital Sales Specialist / IT Sales Professional
Dmitry Schreiber
Portfolio of case studies
Desired Salary:
€3,250
Retraining Certificate:
- Building and managing a client database
- Identifying customer needs and challenges
- Conducting B2B sales
- Preparing and delivering client presentations
- Proficiency in CRM systems (HubSpot, Salesforce)
- Sales performance analysis
- Sales funnel optimization
- IT product promotion strategy development
- Competitor analysis and pricing
Key Skills:
Tools I Use:
HubSpot CRM
Salesforce
Power BI
LinkedIn Sales Navigator
PowerPoint
Zoom
Google Analytics
Google Workspace
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Begin by choosing a profession — we will help you
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Tuition Fees
Daytime format
Classes
Ideal for those not working and ready for intensive learning.
9:30-12:45 Mon to Fri
Online
9:30-12:45 пн-пт (CET)
€2,540
One-time payment
*Discount available for 10 students per batch.
€4,897
*
-48%
per month
€498
Internal installment plan
*Discount available for 10 students per batch.
€816
*
-39%
Can be divided into 6 payments
Frequently Asked Questions
Yes, our programs are specifically designed for beginners. We start from the basics: teaching computer literacy, installing necessary programs, familiarizing you with terminology, and only then gradually immersing you in the profession.
Our main goal is to equip you with the knowledge and skills necessary for successful job interviews and employment. As a certified AZAV institute, we provide educational services in accordance with licensing code 4 (continuing education course).
Upon completion, you will receive a certificate that will enhance your LinkedIn profile, along with support from our career center. This support includes internships with partner companies, mock interviews, expert resume reviews, and soft-skills development workshops. If you follow our guidance, you will easily receive a job offer within the first few months after training.
Upon completion, you will receive a certificate that will enhance your LinkedIn profile, along with support from our career center. This support includes internships with partner companies, mock interviews, expert resume reviews, and soft-skills development workshops. If you follow our guidance, you will easily receive a job offer within the first few months after training.
Classes are conducted online via the Zoom application, so you will need a working laptop or computer with updated Windows or macOS. If you are studying an IT profession, your computer should support the latest versions of the programs covered in the course. You can learn more about the programs in a consultation.
Additionally, you can visit our Berlin office and rent a laptop for the duration of your training.
Additionally, you can visit our Berlin office and rent a laptop for the duration of your training.
The exact class times are listed on the program pages. Currently, there are two forms of training: daytime and evening. The evening schedule is suitable for those who combine study with work, with classes starting at 7:00 PM Berlin time.
Based on the experience of our students, anyone can learn programming from scratch, regardless of previous experience or type of thinking. You will acquire all the necessary knowledge and skills during the training. The main thing is to complete homework assignments, ask questions to the instructors, and heed the advice of the career center.
Most of our students are over 30 years old. There are even those who changed their profession at 50 and became successful developers. We believe that age is not an obstacle; moreover, your life experience will help you adapt more quickly to the new profession. After all, it is easier to learn something new when you already have some accumulated experience.
Yes, our programs are specifically designed for beginners. We start from the basics: teaching computer literacy, installing necessary programs, familiarizing you with terminology, and only then gradually immersing you in the profession.
Our main goal is to equip you with the knowledge and skills necessary for successful job interviews and employment. As a certified AZAV institute, we provide educational services in accordance with licensing code 4 (continuing education course).
Upon completion, you will receive a certificate that will enhance your LinkedIn profile, along with support from our career center. This support includes internships with partner companies, mock interviews, expert resume reviews, and soft-skills development workshops. If you follow our guidance, you will easily receive a job offer within the first few months after training.
Upon completion, you will receive a certificate that will enhance your LinkedIn profile, along with support from our career center. This support includes internships with partner companies, mock interviews, expert resume reviews, and soft-skills development workshops. If you follow our guidance, you will easily receive a job offer within the first few months after training.
Classes are conducted online via the Zoom application, so you will need a working laptop or computer with updated Windows or macOS. If you are studying an IT profession, your computer should support the latest versions of the programs covered in the course. You can learn more about the programs in a consultation.
Additionally, you can visit our Berlin office and rent a laptop for the duration of your training.
Additionally, you can visit our Berlin office and rent a laptop for the duration of your training.
The exact class times are listed on the program pages. Currently, there are two forms of training: daytime and evening. The evening schedule is suitable for those who combine study with work, with classes starting at 7:00 PM Berlin time.
Based on the experience of our students, anyone can learn programming from scratch, regardless of previous experience or type of thinking. You will acquire all the necessary knowledge and skills during the training. The main thing is to complete homework assignments, ask questions to the instructors, and heed the advice of the career center.
Most of our students are over 30 years old. There are even those who changed their profession at 50 and became successful developers. We believe that age is not an obstacle; moreover, your life experience will help you adapt more quickly to the new profession. After all, it is easier to learn something new when you already have some accumulated experience.
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*Tel-Ran.de has become part of the international startup professions institute Starta Institute, whose headquarters are located in New York
Find out if this profession suits you at a free career guidance session
